Q2 Growth Engine

Stand up the demand-gen and lifecycle marketing machine for H1 expansion.

OwnerLPLisa Park
Overall Progress48% -2% vs last week
Target Date
Jun 30, 2026
12 days remaining
Budget
$92K / $160K
57% used
Team Velocity
21%
At Risk
Health Score
62 / 100
Fair
Objectives0 of 4 completed
Build lifecycle email program65%
In Progress
Ship design-partner case studies50%
At Risk
Stand up paid acquisition channel35%
At Risk
Launch-week PR push40%
In Progress
Mission Timeline
Feb 20
Channel plan locked
Completed
Apr 15
Lifecycle program live
Completed
Jun 10
Paid channel break-even
In Progress
Jun 30
Launch-week campaign
Upcoming
Key Metrics
$3.6M
Revenue Impact
Projected
12K
Customer Impact
Reach
$60M
Market Opportunity
TAM
6.2/10
Confidence Score
Medium
Dependencies
Growth Marketing Manager hire
Blocks paid channel scale
BlockedLP
Product X launch assets
Needed for launch-week PR
On TrackMW
Peak One - The Operating System for Work